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Evaluation of Personnel Training System in an Organization

Personnel training is crucial for enhancing organizational performance and achieving strategic objectives. Evaluating training programs involves analyzing the knowledge gained, skills acquired, and overall employee development. This evaluation helps determine whether financial investments in training are justified and predicts the rationality of further investments.This research aims to evaluate training programs in airlines, focusing on their unique training systems and developing recommendations for improvement. The study has three main objectives:• Explore theoretical aspects of personnel training systems in modern enterprises, emphasizing the concept of a learning organization.• Analyze and evaluate existing personnel training programs through case studies of two organizations.• Develop recommendations to enhance the effectiveness of personnel training systems.The analysis of theoretical aspects and existing training systems highlights current strengths and weaknesses. Based on these insights, specific recommendations have been developed to improve personnel training programs. These guide HR managers in optimizing training practices and fostering continuous improvement, enhancing individual performance, and contributing to the organization's strategic objectives.

Author: Aaliyah Lyubov Mikhaylova

Supervisor: Ishgalei Ishmuhametov

Degree: Master

Year: 2024

Work Language: English

Study programme: Business and Management

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Increasing the productivity efficiency of the company using the example of as Latvijas Finieris plant Lignums

The bachelor thesis studies the increase of production efficiency at JSC "Latvijas Finieris" factory Lignums, using theoretical approaches and practical solutions. The aim of the thesis is to find out how efficiency improvement can change the structure of the company and improve its competitiveness.The bachelor thesis consists of an introduction and three chapters. The first chapter provides a theoretical investigation of improving production efficiency using different theories and methods. The second chapter describes the operation of the Lignums factory, including its history, structure and current situation. Chapter 3 provides a detailed study and analysis of the production process using in-house programmes and the results of an employee survey. The paper uses a variety of research methods: descriptive analysis, expert interviews, loss optimization techniques, financial analysis and sociological surveys.The conclusions are based on the data and theoretical reviews and provide suggestions for improving production efficiency. The study offers practical solutions to help improve the company's performance and increase its competitiveness in the domestic and international markets.

Author: Arturs Pavlovs

Supervisor: Renāte Indrika

Degree: Bachelor

Year: 2024

Work Language: Latvian

Study programme: Business and Management

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Digital Marketing Strategy of a Company

1. THEORETICAL BASIS OF DIGITAL MARKETING.In this section is methodological and theoretical foundations of digital marketing. The introduction to this area starts by looking at the key elements of digital marketing. Also, the author analyses digital marketing strategies such as content marketing, SEO, contextual advertising, social media strategies, etc. 2. DIGITAL MARKETING OF STREAMING SERVICES.This topic gives a brief introduction to the top music streaming services worldwide, their brief description, and features. The section also shows statistics on the selected market.3. EMPIRICAL STUDY: BEST PRACTICES.This section includes: Researching and analysing the best digital marketing strategies for streaming services, and comparing the performance of the strategies between companies.4. RESULTS.In this section, the survey and the results of the survey, startup trend mining analysis and table with compared results.

Author: Eduards Aņisimovs

Supervisor: Olga Zervina

Degree: Bachelor

Year: 2024

Work Language: English

Study programme: Business and Management

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The strategic planning features in case of the company's activity change on example of SIA ANTIKS PAINT.

This bachelor thesis analyses the strategic planning of Antiks Paint Ltd. and its impact on the competitiveness and financial stability of the company in the ship repair and construction industry. The thesis provides a theoretical insight into the meaning of strategic planning and its role in the development of the company, as well as analyses different methods of analysis.The study provides an in-depth analysis of the activities of Antiks Paint Ltd., including the company's background information, organisational structure and current strategic planning. The company's financial performance is thoroughly assessed and interviews are conducted with the company's management to gain a deeper understanding of the current challenges and opportunities.The third chapter of the thesis develops a strategic plan, which sets out concrete actions to improve the company's performance and competitiveness. The thesis concludes with conclusions and proposals based on the analysis, proposing solutions for sustainable growth and improvement of the company's market position.The result of this work is a practical strategic planning plan that will help Antiks Paint Ltd to improve its competitiveness and financial performance in a changing business environment.

Author: Jeļena Pavlova

Supervisor: Renāte Indrika

Degree: Bachelor

Year: 2024

Work Language: Latvian

Study programme: Business and Management

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The role of a leader in building a successful team

The Bachelor thesis consists of 4 parts, the aim of which is to analyse the impact of management on team effectiveness in different industries. The first part will help to understand the main aspects of management, such as motivational techniques, conflict resolution, management skills development and the impact of organisational culture on the work environment. The second part analyses case studies of successful leaders. The third part explains the methodology and limitations of the study. The fourth part analyses three leaders and their team to find out what influences effective team performance.

Author: Jūliana Novožilova

Supervisor: Elīna Gončarova

Degree: Bachelor

Year: 2024

Work Language: Latvian

Study programme: Business and Management

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