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Factors affecting customer loyalty in the logistics service
industry

In this study the author conducted a survey among 68 employees of different companies, 31 of them representing logistics companies and 37 employees of companies that are users of these services in order to analyze the obtained data using the PLS-SEM method and to identify the key factors affecting the formation of customer loyalty. Based on the identified factors the author proposes a concept of measures to increase customer loyalty of small road freight transportation companies in Latvia.Chapter 1 provides theoretical information on the process of selecting a logistics service provider and a description of the factors used in this process. The basics of the creation of customer loyalty and measures to increase it were also considered.Chapter 2 includes the analysis of the freight transportation market in Latvia, analysis of logistics companies in Latvia and analysis of the data obtained from the survey.Chapter 3 contains a statistical model showing the most important factors affecting customer loyalty of logistic companies. Based on the statistical model, a concept of measures to increase customer loyalty of small logistics companies is proposed.

Author: Artūrs Emīls Zelčs

Supervisor: Jeļena Popova

Degree: Bachelor

Year: 2024

Work Language: English

Study programme: Business and Management

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Using Customer Relationship Management Software “CRM” to improve process efficiency

Customer relationship management (CRM) plays a crucial role in enhancing business efficiency within service-oriented industries, where customer engagement directly influences revenue and long-term sustainability. As companies grow, managing expanding operations manually becomes inefficient, necessitating automated solutions. CRM systems streamline business processes, optimize customer interactions, and improve operational efficiency. The evolution of CRM is shaped by technological advancements in data management and software tools, making it an essential component of modern business strategy.This study examines the implementation of the Dynamics 365 CRM system at SIA "Coca-Cola HBC Latvia" to assess its impact on business processes, customer engagement, and overall profitability. The research employs a case study methodology, analyzing the company's transition from a previous system to Dynamics 365. Through data analysis and process evaluation, the study highlights improvements in efficiency, automation, and customer relationship management. The findings contribute to understanding how CRM systems enhance business performance and provide strategic advantages in competitive industries.

Author: Artūrs Putāns

Supervisor: Nataļja Podoļakina

Degree: Bachelor

Year: 2025

Work Language: English

Study programme: Business and Management

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HUMAN RESOURCE MANAGEMENT IN PASSENGER TRANSPORT: ANALYSIS OF PROBLEMS AND STRATEGIES TO OVERCOME THE CHALLENGES OF THE MODERN TRANSPORT INDUSTRY

The author of the Master's thesis is Artūrs Ābols. The thesis was prepared for the Master's degree. The relevance of the Master's thesis is based on the shortage of human resources and the ageing workforce in the transport sector.The topic of the thesis is Human Resource Management in Passenger Transport: Problem Analysis and Strategies for Overcoming the Challenges of the Modern Transport Sector. Professional Master's degree in Transport and Business Logistics and qualification as Manager in Transport and Business Logistics. "Transport is that sector of the economy without which no other production plant can exist, not even the most ordinary grocery store", says Sprancmanis (Sprancmanis, 2001)Effective human resource management is one of the most important factors for future development, as effective human resource management is essential for the competitiveness and long-term relationship of the transport sector. The management of human resources problems contributes directly to improving productivity, service quality and economic sustainability in passenger transport.The transport sector faces a number of human resource challenges, including an ageing workforce, under-qualified staff and the need to constantly adapt to technological change.

Author: Artūrs Ābols

Supervisor: Vaira Gromule

Degree: Master

Year: 2025

Work Language: Latvian


Drone manipulator optimization and integration in affordable quadcopter

This paper explores the development of a drone-attachable manipulator designed to perform construction and maintenance tasks, moving beyond the traditional use of UAVs for monitoring. Our primary objective is to design a manipulator capable of lifting objects weighing up to 300 grams, adhering to principles of low cost, ease of manufacturing, and high quality. We begin with a literature review of UAV types and their suitability for integration with manipulators. The design process involves creating multiple manipulator prototypes using Solidworks for simulations to gather data on performance and structural integrity.Static stress and displacement analyses are conducted to identify areas of high stress and potential deformation. Initial designs demonstrate that the static force required to hold a 300-gram object exceeds the capabilities of our prototypes. The final manipulator design is tested for its lifting capabilities and operational limitations. Re The study concludes with an evaluation of the design process, limitations, and potential for future applications of UAV-integrated manipulators in infrastructure construction and maintenance

Author: Arvis Maiželis

Supervisor: Adham Ahmed Awad Elsayed Elmenshawy

Degree: Bachelor

Year: 2024

Work Language: English

Study programme: Aviation Engineering

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Tiešsaistes videospēļu veikala izveide: Oldschool Gamer

"OldSchool Gamer" is an e-commerce platform designed for retro gaming enthusiasts, addressing challenges like authenticity and user experience. This project integrates modern web technologies to create a secure and engaging marketplace.The platform was developed using React.js, Node.js, Express.js, and MongoDB. Key features include user authentication (JWT, Passport.js), a searchable product catalog, and secure payments (Stripe integration). RESTful APIs ensure smooth communication.A client-server architecture enhances performance. The frontend provides a responsive interface, while the backend handles transactions and data management.Testing involved Jest, Mocha, Chai, Supertest, and Cypress to ensure functionality and performance. Security measures include HTTPS, JWT authentication, and XSS/CSRF protection.The platform blends classic gaming aesthetics with modern e-commerce functions. Future improvements may include mobile development, AI recommendations, and blockchain verification. This project showcases how technology supports retro gaming.

Author: Carle Jordan Djeutchouang Noubou

Supervisor: Nadežda Spiridovska

Degree: Bachelor

Year: 2025

Work Language: English

Study programme: Computer Science

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