TSI logo 25 years
LV EN
Home > About Us > Structure and Government > Abstracts

DEGREE

PROGRAMME

FACULTY

YEAR

LANGUAGE

Improving Employee Motivation System within the Hotel Industry.

The motivation of employees in the hotel industry plays a pivotal role in achieving operational success. This bachelor's project aims to analyze the current motivation system in one of the Wellton Hotels establishments, with the goal of developing recommendations for its enhancement in accordance with motivation theory. The first chapter discusses various theories and mechanisms of motivation, providing a theoretical framework for understanding employee motivation systems. The second chapter offers a deep analysis of motivation systems employed in Wellton Hotels, evaluating their effectiveness and proposing improvements based on the findings. Through theoretical analysis, empirical research, and surveys, the author of the study recommends improving motivational programs and employee satisfaction levels, offering specific practical recommendations to enhance the motivational environment and improve overall service quality.

Author: Karina Kostina

Supervisor: Ishgalei Ishmuhametov

Degree: Bachelor

Year: 2024

Work Language: English

Study programme: Business and Management

More...

Comparative analysis of national AML/CFT laws in Latvia and Finland.

This bachelor's thesis analyses the anti-money laundering and counter-terrorist financing laws in Latvia and Finland with a focus on their compliance with European Union standards and international recommendations provided by FATF. The aim of this bachelor thesis is to provide recommendations for improving AML/CFT practices in Latvia by comparing the national and external legal requirements of both countries. The study emphasises the importance of AML/CFT regulations for the protection of the financial sector in the context of growing technological advances and increasing crime risks. The study methodologically includes a careful analysis of six European Union AML/CFT directives, two regulations and the relevant AML/CFT laws of Latvia and Finland. The results of the study emphasise the importance of historical and economic factors for the success of AML/CFT measures, therefore, it is proposed to improve Latvia's AML/CFT system based on Finnish best practices.

Author: Karolīna Avdejenko

Supervisor: Jekaterina Vestermane

Degree: Bachelor

Year: 2024

Work Language: English

Study programme: Business and Management

More...

EVALUATION OF SIA "FARITOUR" ACTIVITY ON THE MARKET OF TOURIST SERVICES

This bachelor thesis studies the Latvian tourism market and analyses the company, including the following main aspects:1. Study of the activity of the chosen company.2. Marketing strategies: Evaluate the marketing strategies used and their impact on the attractiveness of the company to potential customers.3. Business performance: Assessment of key business performance indicators.4.Development opportunities.The aim of this bachelor thesis is to analyse and evaluate the performance of a travel agency in order to determine the effectiveness of planned changes and their impact on the company's positioning in the tourism market, as well as to identify opportunities for the development of the travel agency and to determine the factors that will influence these results. The research methodology includes a literature review and the collection and analysis of company data, as well as the application of various financial methods and ratios to assess the company's financial position and prospects. The results obtained will allow conclusions to be drawn on the current situation and development prospects of Faritour Ltd, and recommendations to be made for optimising its financial performance.

Author: Ksenija Strazdiņa

Supervisor: Ilze Sproģe

Degree: Bachelor

Year: 2024

Work Language: Latvian

Study programme: Business and Management

More...

The role of marketing in the SIA "LUX-TA" enterprise

The bachelor’s paper aim is to explore how marketing strategies employed by the travel agency SIA "LUX TA" impact brand visibility and customer engagement, within the travel industry. It delves into the tactics utilized by LUX TA on platforms like Facebook and Instagram to attract and retain audiences through appealing content. The research evaluates the effectiveness of targeted hashtags influencer partnerships and interactive polls in fostering user engagement and loyalty. Additionally it examines the return, on investment (ROI) of these strategies by analyzing their ability to convert engagement into bookings while maintaining cost marketing practices. Ultimately the thesis scrutinises how SIA "LUX TA" utilises its marketing resources to drive sales establish a brand presence and stay competitive in the evolving tourism sector.

Author: Maksims Zubkovs

Supervisor: Ilze Sproģe

Degree: Bachelor

Year: 2024

Work Language: English

Study programme: Business and Management

More...

Analysis of changes in consumer behavior and their impact on business model improvement

Bachelor thesis “Analysis of changes in consumer behavior and their impact on business model improvement”. Author: Margarita Lazuta. Scientific supervisor: Mg. oec., lecturer Oksana Skorobogatova.Thesis for the Bachelor's degree in “Business and Management”. The thesis contains 67 pages, 28 images, 4 tables, 56 literature sources were used and there are 2 appendices.In the firth part are overviewed the most popular business models and consumer behavior trends from the theoretical point of view.In the second part were researched the economic indicators of the catering market in Latvia. A survey was done to study consumer needs and were overviewed the marketing strategies which are used by public catering companies in Latvia.The third part were analyzed the company’s “Lage Ltd SIA” and their restaurant “Gan Bei” formation and development.In the fourth part author propose new strategy for to improve the company’s “Lage Ltd SIA” in the restaurant “Gan Bei” already existing business model by adapting it to consumer preferences.In the end of the paper, the conclusion of the research result described and are offered recommendations to the company to improve existing business model to better meet consumer needs.

Author: Margarita Lazuta

Supervisor: Oksana Skorobogatova

Degree: Bachelor

Year: 2024

Work Language: Latvian

Study programme: Business and Management

More...

Table View
Text View