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DEGREE

PROGRAMME

FACULTY

YEAR

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Title Supervisor Degree
Professional Bachelor 2024
Faculty: Transport and Management Faculty
Bachelor 2024
Faculty: Transport and Management Faculty

Study programme: Business and Management

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Improving the performance of logistics company using CRM and other techniques.

This thesis delves into the implementation and impact of Customer Relationship Management (CRM) systems within the logistics industry, with a detailed case study of Orion Lift. The research encompasses a thorough financial analysis and logistical performance evaluation post-CRM integration. Orion Lift, a local logistics company, faced several operational challenges, including inefficiencies in customer management and high operational costs. By integrating a CRM system, the company aimed to streamline its processes, enhance customer satisfaction, and improve overall business performance.Financial metrics were meticulously calculated before and after the CRM implementation. The results indicate substantial improvements across all metrics, with notable increases in revenue and customer retention rates, and reductions in operational costs and customer acquisition costs. The thesis also discusses the potential financial and operational benefits of CRM systems, supported by comparative analysis with other effective CRM implementations in the logistics sector. Overall, the thesis provides a comprehensive assessment of the benefits of CRM systems in logistics, using Orion Lift as a case study.

Author: Aleksandr Usmanov

Supervisor: Genadijs Gromovs

Degree: Professional Bachelor

Year: 2024

Work Language: Latvian

Comparative analysis of national AML/CFT laws in Latvia and Finland.

This bachelor's thesis analyses the anti-money laundering and counter-terrorist financing laws in Latvia and Finland with a focus on their compliance with European Union standards and international recommendations provided by FATF. The aim of this bachelor thesis is to provide recommendations for improving AML/CFT practices in Latvia by comparing the national and external legal requirements of both countries. The study emphasises the importance of AML/CFT regulations for the protection of the financial sector in the context of growing technological advances and increasing crime risks. The study methodologically includes a careful analysis of six European Union AML/CFT directives, two regulations and the relevant AML/CFT laws of Latvia and Finland. The results of the study emphasise the importance of historical and economic factors for the success of AML/CFT measures, therefore, it is proposed to improve Latvia's AML/CFT system based on Finnish best practices.

Author: Karolīna Avdejenko

Supervisor: Jekaterina Vestermane

Degree: Bachelor

Year: 2024

Work Language: English

Study programme: Business and Management

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